Creating a customer journey that is customized and different from the desktop version of the site is essential to improve the performance of your APP, especially in terms of conversions.
Users who buy through an APP are significantly smarter and they reward speed of use.
With Adabra you can choose to personalize your users' customer experience even while browsing from the APP, thanks to the ability to easily integrate data into the platform, to profile audiences and to customize the browsing experience by sending notifications and messages based on the user's segment.
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