Glossary

The Marketing Automation and Web Personalization Glossary

What do you have to remember to talk about Marketing Automation?

Marketing Automation is not just a software but it is a methodology that allows you to automate repetitive marketing processes by coordinating activities designed to solicit theentire audience that interacts with your brand.

Here's a series of terms you should know by heart!

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S T UV W XY ZMUST HAVE
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