Adopting an eCommerce marketing automation strategy is often the key to increase the performance of your online business: from increasing the average receipt to stimulating repeated purchases, improving conversion rates and much more. The secret is contained in the word "strategy": very often marketing automation is mistakenly reduced to the simple use of a technological platform, the real added value comes from the combination of an effective strategy and a performing platform.
Strategy makes marketing automation and customer experience two important success factors for your eCommerce. That's why it's important for you to choose the right partner who can guide you towards success.
The Adabra team can support you at every stage of your marketing automation strategy by providing you with the support you need at every operational and analytical stage.
Marketing automation and web site personalization: create relevant and valuable customer experiences for each of your users and increase your eCommerce sales.
From advanced profiling and segmentation, onsite and offsite custom communications, to customized product recommendations, Adabra provides a variety of features which allow you to coordinate and adapt your marketing activities in real time and across multiple channels.
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